{"id":932,"date":"2012-09-04T17:44:42","date_gmt":"2012-09-04T10:44:42","guid":{"rendered":"http:\/\/pridio.com\/?p=932"},"modified":"2012-09-04T17:44:42","modified_gmt":"2012-09-04T10:44:42","slug":"noi-luc-cua-website-va-seo","status":"publish","type":"post","link":"https:\/\/pridio.com\/en\/kien-thuc\/seo-du-an\/noi-luc-cua-website-va-seo\/","title":{"rendered":"N\u1ed9i l\u1ef1c c\u1ee7a website v\u00e0 SEO"},"content":{"rendered":"

Trong nhi\u1ec1u b\u00e0i vi\u1ebft v\u1ec1 SEO, t\u00f4i \u0111\u00e3 ph\u00e2n t\u00edch nhi\u1ec1u y\u1ebfu t\u1ed1 \u1ea3nh h\u01b0\u1edfng l\u1edbn \u0111\u1ebfn k\u1ebft qu\u1ea3 c\u1ee7a qu\u00e1 tr\u00ecnh SEO. Trong b\u00e0i vi\u1ebft n\u00e0y t\u00f4i s\u1ebd n\u00f3i chi ti\u1ebft h\u01a1n v\u1ec1 c\u00e1c y\u1ebfu t\u1ed1 n\u1ed9i l\u1ef1c \u1ea3nh h\u01b0\u1edfng \u0111\u1ebfn qu\u00e1 tr\u00ecnh SEO, \u0111\u1ec3 c\u00e1c b\u1ea1n c\u00f3 th\u1ec3 hi\u1ec3u website c\u1ee7a m\u00ecnh \u0111ang c\u00f3 s\u1ee9c m\u1ea1nh nh\u01b0 th\u1ebf n\u00e0o tr\u00ean internet (d\u1ecbch v\u1ee5 SEO<\/a>).<\/strong><\/p>\n

I. C\u00e1c y\u1ebfu t\u1ed1 n\u1ed9i l\u1ef1c c\u1ee7a website bao g\u1ed3m nh\u1eefng g\u00ec?<\/h2>\n

\"Thi\u1ebft<\/a><\/p>\n

– Nh\u1eefng y\u1ebfu t\u1ed1 n\u1ed9i l\u1ef1c c\u1ee7a website l\u00e0 c\u00e1c y\u1ebfu t\u1ed1 \u0111\u01b0\u1ee3c t\u1ea1o ra trong website, t\u1eeb l\u00fac thi\u1ebft k\u1ebf \u0111\u1ebfn khi v\u1eadn h\u00e0nh, v\u1edbi c\u00e1i “Thu\u1eadt to\u00e1n chim c\u00e1nh c\u1ee5t” hi\u1ec7n nay th\u00ec c\u00e1c y\u1ebfu t\u1ed1 n\u1ed9i l\u1ef1c c\u1ee7a website l\u1ea1i c\u00e0ng \u1ea3nh h\u01b0\u1edfng m\u1ea1nh h\u01a1n n\u1eefa \u0111\u1ebfn qu\u00e1 tr\u00ecnh SEO.<\/span><\/p>\n

– C\u00e1c y\u1ebfu t\u1ed1 n\u1ed9i l\u1ef1c c\u1ee7a website c\u00f3 th\u1ec3 do ch\u00ednh b\u1ea1n t\u1ea1o ra ho\u1eb7c do ng\u01b0\u1eddi \u0111\u1ecdc, kh\u00e1ch h\u00e0ng c\u1ee7a b\u1ea1n t\u1ea1o ra. C\u00e1c y\u1ebfu t\u1ed1 n\u1ed9i l\u1ef1c n\u00e0y bao g\u1ed3m:<\/p>\n

+ C\u1ea5u tr\u00fac website.<\/p>\n

+ N\u1ed9i dung c\u1ee7a website.<\/p>\n

+ H\u00e0nh \u0111\u1ed9ng c\u1ee7a ng\u01b0\u1eddi truy c\u1eadp trong website.<\/p>\n

+ T\u1ed1c \u0111\u1ed9 c\u1ee7a Website.<\/p>\n

+ L\u1ecbch s\u1eed c\u1ee7a website.<\/p><\/blockquote>\n

– Trong b\u00e0i vi\u1ebft n\u00e0y ch\u00fang ta c\u00f9ng ph\u00e2n t\u00edch c\u00e1c y\u1ebfu t\u1ed1 n\u00e0y. C\u00e1c b\u1ea1n c\u00f3 th\u1ec3 comment \u0111\u1ec3 gi\u00fap b\u00e0i vi\u1ebft ho\u00e0n thi\u1ec7n h\u01a1n.<\/p>\n

II. \u00a0C\u1ea5u tr\u00fac website.<\/h2>\n

– C\u1ea5u tr\u00fac website ch\u00ednh vi\u1ec7c b\u1ea1n t\u1ed5 ch\u1ee9c, c\u1ea5u tr\u00fac c\u00e1c th\u01b0 m\u1ee5c c\u1ee7a website nh\u1eb1m gi\u00fap cho ng\u01b0\u1eddi truy c\u1eadp website c\u00f3 th\u1ec3 \u0111\u1ecdc c\u00e1c b\u00e0i vi\u1ebft c\u00f9ng ch\u1ee7 \u0111\u1ec1 hay ch\u00ednh l\u00e0 t\u1ed5 ch\u1ee9c b\u00e0i vi\u1ebft m\u1ed9t c\u00e1ch khoa h\u1ecdc h\u01a1n. Vi\u1ec7c c\u1ea5u tr\u00fac website m\u1ed9t c\u00e1ch khoa h\u1ecdc c\u0169ng gi\u00fap cho c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm \u0111\u00e1nh gi\u00e1 website \u00a0t\u1ed1t h\u01a1n v\u1ec1 m\u1eb7t n\u1ed9i dung.<\/p>\n

– \u0110\u1eb7c bi\u1ec7t l\u00e0 khi b\u1ea1n c\u1ea5u tr\u00fac website h\u1ee3p l\u00fd b\u1ea1n c\u00f3 th\u1ec3 nh\u1ed1t c\u00e1c con bot c\u1ee7a c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm trong website l\u00e2u h\u01a1n r\u1ea5t nhi\u1ec1u, \u0111i\u1ec1u n\u00e0y c\u1ef1c k\u00ec c\u00f3 l\u1ee3i trong vi\u1ec7c SEO.<\/p>\n

– Vi\u00eac c\u1ea5u tr\u00fac danh m\u1ee5c website c\u0169ng quy\u1ebft \u0111\u1ecbnh b\u1ed9 khung website ch\u1ee9a \u0111\u1ef1ng c\u00e1c ph\u1ea7n n\u1ed9i dung c\u00f3 thu\u1eadn l\u1ee3i h\u01a1n cho google bot ti\u1ebfp c\u1eadn ch\u00fang hay kh\u00f4ng. S\u1ebd r\u1ea5t b\u1ea5t l\u1ee3i khi b\u1ea1n l\u00e0m t\u1ed1t n\u1ed9i dung cho website m\u00e0 kh\u00f4ng c\u00f3 c\u1ea5u tr\u00fac khoa h\u1ecdc \u0111\u1ec3 google bot c\u00f3 th\u1ec3 ti\u1ebfp c\u1eadn c\u00e1c n\u1ed9i dung n\u00e0y.<\/p>\n

III. N\u1ed9i dung website.<\/h2>\n

– N\u1ed9i dung website ch\u00ednh l\u00e0 nh\u1eefng g\u00ec m\u00e0 b\u1ea1n cung c\u1ea5p cho ng\u01b0\u1eddi d\u00f9ng, c\u00f3 th\u1ec3 l\u00e0 m\u1ed9t \u1ee9ng d\u1ee5ng n\u1ec1n web, b\u00e0i vi\u1ebft, h\u00ecnh \u1ea3nh. Nh\u1eefng di\u1ec1u \u0111\u00f3 s\u1ebd t\u1ea1o n\u00ean h\u00e0nh \u0111\u1ed9ng c\u1ee7a ng\u01b0\u1eddi duy\u1ec7t webs. Truy c\u1eadp m\u1edbi, truy c\u1eadp l\u1ea1i, t\u1ec9 l\u1ec7 b\u1ecf qua c\u1ee7a ng\u01b0\u1eddi d\u00f9ng \u0111\u1ec3u \u0111\u01b0\u1ee3c quy\u1ebft \u0111\u1ecbnh b\u1edfi n\u1ed9i dung b\u1ea1n cung c\u1ea5p.<\/p>\n

– Khi b\u1ea1n c\u00f3 n\u1ed9i dung t\u1ed1t, thu h\u00fat \u0111\u01b0\u1ee3c ng\u01b0\u1eddi d\u00f9ng, th\u00ec ch\u00ednh ng\u01b0\u1eddi d\u00f9ng s\u1ebd t\u1ea1o l\u1ea1i n\u1ed9i dung cho b\u1ea1n tr\u00ean n\u1ec1n c\u01a1 s\u1edf web \u0111\u1ed9ng b\u1eb1ng c\u00e1c comment, c\u00e1c trang c\u00e1 nh\u00e2n c\u1ee7a h\u1ecd …v…..v…v.<\/p>\n

– Vi\u1ec7c t\u1ea1o l\u1eadp n\u1ed9i dung website c\u0169ng l\u00e0 m\u1ed9t c\u00e1ch \u0111\u1ec3 b\u1ea1n nh\u1ed1t google bot b\u1eb1ng c\u00e1c link v\u1ec1 th\u01b0 \u00a0m\u1ee5c, v\u1ec1 trang ch\u1ee7 v\u00e0 b\u00e0i vi\u1ebft li\u00ean quan h\u1ee3p l\u00fd. Google bot s\u1ebd bu\u1ed9c ph\u1ea3i b\u00f2 nhi\u1ec1u l\u1ea7n trong c\u00e1c b\u00e0i vi\u1ebft v\u00ec m\u1ed7i b\u00e0i vi\u1ebft c\u1ee7a b\u1ea1n \u0111\u1ec1u c\u00f3 link n\u1ed9i b\u1ed9, c\u1ea3 h\u1ec7 th\u1ed1ng b\u00e0i vi\u1ebft s\u1ebd t\u1ea1o th\u00e0nh m\u00ea cung nh\u1ed1t Google bot.<\/p>\n

IV. H\u00e0nh \u0111\u1ed9ng c\u1ee7a ng\u01b0\u1eddi truy c\u1eadp website.<\/h2>\n

– B\u1ea1n t\u1ea1o ra website \u0111\u1ec3 ph\u1ee5c v\u1ee5 ng\u01b0\u1eddi truy c\u1eadp, h\u00e0nh \u0111\u1ed9ng c\u1ee7a h\u1ecd ch\u00ednh l\u00e0 nh\u00e2n t\u1ed1 quy\u1ebft \u0111\u1ecbnh s\u1ef1 th\u00e0nh b\u1ea1i, n\u1ed5i b\u1eadt hay ch\u00ecm ngh\u1ec9m website c\u1ee7a b\u1ea1n trong \u0111\u1ea1i d\u01b0\u01a1ng s\u1ed1. L\u00e0m th\u1ebf n\u00e0o \u0111\u1ec3 t\u1ea1o ra n\u1ed9i dung thu h\u00fat ng\u01b0\u1eddi d\u00f9ng ch\u00ednh l\u00e0 vi\u1ec7c b\u1ea1n ph\u1ea3i ngh\u0129 \u0111\u1ebfn \u0111\u1ea7u ti\u00ean khi t\u1ea1o l\u1eadp website.<\/p>\n

– C\u00e1c n\u1ed9i dung nh\u01b0 \u1ee9ng d\u1ee5ng webs s\u1ebd cung c\u1ea5p c\u00f4ng c\u1ee5 cho ng\u01b0\u1eddi d\u00f9ng s\u1eed d\u1ee5ng, ph\u1ea7n l\u1edbn ng\u01b0\u1eddi d\u00f9ng s\u1ebd n\u00e1n l\u1ea1i l\u00e2u \u1edf c\u00e1c website n\u00e0y n\u1ebfu \u0111\u00f3 l\u00e0 c\u00f4ng c\u1ee5 m\u00e0 h\u1ecd c\u1ea7n, nh\u01b0ng c\u00e1c \u1ee9ng d\u1ee5ng webs s\u1ebd kh\u00f3 t\u1ea1o ra ngu\u1ed3n n\u1ed9i dung phong ph\u00fa gi\u00fap website c\u1ee7a b\u1ea1n \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao.<\/p>\n

– C\u00e1c n\u1ed9i dung nh\u01b0 b\u00e0i vi\u1ebft \u1ea3nh s\u1ebd \u0111\u01b0\u1ee3c ng\u01b0\u1eddi d\u00f9ng quan t\u00e2m nhi\u1ec1u hay \u00edt do ch\u00ednh n\u1ed9i dung c\u1ee7a n\u00f3, ch\u00fang th\u01b0\u1eddng \u0111\u01b0\u1ee3c t\u1ea1o ra tr\u00ean c\u00e1c ngu\u1ed3n web \u0111\u1ed9ng nh\u01b0 wordpress, Facebook ….v….v…. V\u00ec th\u1ebf ng\u01b0\u1eddi d\u00f9ng c\u0169ng c\u00f3 th\u1ec3 \u0111\u00f3ng g\u00f3p n\u1ed9i dung cho website. Khi m\u1ed9t website t\u1ea1o ra \u0111\u01b0\u1ee3c c\u00e1c m\u1ed1i quan h\u1ec7 gi\u1eefa website v\u00e0 ng\u01b0\u1eddi d\u00f9ng, ng\u01b0\u1eddi d\u00f9ng v\u00e0 ng\u01b0\u1eddi d\u00f9ng trong website th\u00ec n\u00f3 s\u1ebd c\u1ef1c k\u00ec m\u1ea1nh.<\/p>\n

V. T\u1ed1c \u0111\u1ed9 c\u1ee7a website.<\/h2>\n

– Nhi\u1ec1u ng\u01b0\u1eddi th\u01b0\u1eddng kh\u00f4ng quan t\u00e2m l\u1eafm v\u1ec1 t\u1ed1c \u0111\u1ed9 c\u1ee7a website. H\u1ecd th\u01b0\u1eddng ch\u1ecdn c\u00e1c hostting free ho\u1eb7c hosting gi\u00e1 r\u1ebb c\u1ee7a n\u01b0\u1edbc ngo\u00e0i. \u0110i\u1ec1u \u0111\u00f3 l\u00e0 m\u1ed9t suy ngh\u0129 sai l\u1ea7m khi ph\u00e1t tri\u1ec3n website.<\/p>\n

– Website c\u1ee7a b\u1ea1n nhanh s\u1ebd gi\u00fap ng\u01b0\u1eddi d\u00f9ng \u0111\u1ecdc \u0111\u01b0\u1ee3c nhi\u1ec1u b\u00e0i vi\u1ebft c\u1ee7a b\u1ea1n h\u01a1n, h\u1ecd c\u00f3 th\u1ec3 m\u1edf nhi\u1ec1u c\u1eeda s\u1ed5 website c\u1ee7a b\u1ea1n h\u01a1n, t\u00ecm ki\u1ebfm th\u00f4ng tin d\u1ec5 d\u00e0ng h\u01a1n tr\u00ean website c\u1ee7a b\u1ea1n.<\/p>\n

– Website c\u00f3 t\u1ed1c \u0111\u1ed9 ho\u1ea1t \u0111\u1ed9ng nhanh c\u0169ng gi\u00fap google bot b\u00f2 v\u00e0o \u0111\u01b0\u1ee3c nhi\u1ec1u URL h\u01a1n, google c\u0169ng \u0111\u00e1nh gi\u00e1 cao h\u01a1n website c\u1ee7a b\u1ea1n v\u00ec \u0111i\u1ec1u \u0111\u00f3 c\u00f3 l\u1ee3i cho ng\u01b0\u1eddi d\u00f9ng.<\/p>\n

VI. L\u1ecbch s\u1eed ph\u00e1t tri\u1ec3n website.<\/h2>\n

– L\u1ecbch s\u1eed ph\u00e1t tri\u1ec3n c\u1ee7a website l\u00e0 qu\u00e1 tr\u00ecnh ho\u1ea1t \u0111\u1ed9ng, m\u1edf r\u1ed9ng c\u1ee7a website. B\u1ea5t k\u00ec s\u1ef1 b\u1ea5t th\u01b0\u1eddng n\u00e0o c\u1ee7a website c\u0169ng s\u1ebd b\u1ecb google ho\u1eb7c c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm kh\u00e1c \u0111i\u1ec1u tra m\u1ed9t c\u00e1ch k\u0129 l\u01b0\u1ee1ng nh\u1edd c\u00e1c thu\u1eadt to\u00e1n ph\u00e2n t\u00edch. M\u1ed9t s\u1ef1 ki\u1ec7n b\u1ea5t th\u01b0\u1eddng nh\u01b0 s\u1ed1 l\u01b0\u1ee3ng b\u00e0i vi\u1ebft t\u0103ng \u0111\u1ed9t bi\u1ebfn, nhi\u1ec5m virus v\u00e0 m\u00e3 \u0111\u1ed9c ….v….v… s\u1ebd l\u00e0 l\u00ed l\u1ecbch \u0111en trong vi\u1ec7c \u0111\u00e1nh gi\u00e1 website c\u1ee7a c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm.<\/p>\n

– Website c\u00e0ng c\u00f3 l\u1ecbch s\u1eed l\u00e2u d\u00e0i c\u00e0ng c\u00f3 l\u1ee3i trong qu\u00e1 tr\u00ecnh SEO<\/a>.<\/p>\n

\nB\u00e0n quy\u1ec1n thu\u1ed9c\u00a0pridio.com<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

Trong nhi\u1ec1u b\u00e0i vi\u1ebft v\u1ec1 SEO, t\u00f4i \u0111\u00e3 ph\u00e2n t\u00edch nhi\u1ec1u y\u1ebfu t\u1ed1 \u1ea3nh h\u01b0\u1edfng l\u1edbn \u0111\u1ebfn k\u1ebft qu\u1ea3 c\u1ee7a qu\u00e1 tr\u00ecnh SEO. Trong b\u00e0i vi\u1ebft n\u00e0y t\u00f4i s\u1ebd n\u00f3i chi ti\u1ebft h\u01a1n v\u1ec1 c\u00e1c y\u1ebfu t\u1ed1 n\u1ed9i l\u1ef1c \u1ea3nh…<\/p>\n","protected":false},"author":16,"featured_media":934,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[95,66,98,96,97],"class_list":["post-932","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-du-an","tag-cau-truc-website","tag-dich-vu-seo","tag-lich-su-website","tag-noi-dung-website","tag-toc-do-website"],"acf":[],"_links":{"self":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts\/932","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/comments?post=932"}],"version-history":[{"count":0,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts\/932\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/media\/934"}],"wp:attachment":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/media?parent=932"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/tags?post=932"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}