{"id":870,"date":"2012-08-23T15:10:29","date_gmt":"2012-08-23T08:10:29","guid":{"rendered":"http:\/\/pridio.com\/?p=870"},"modified":"2012-09-15T08:25:39","modified_gmt":"2012-09-15T01:25:39","slug":"thuat-toan-google-penguin-rat-tot-cho-seo","status":"publish","type":"post","link":"https:\/\/pridio.com\/en\/kien-thuc\/seo-du-an\/thuat-toan-google-penguin-rat-tot-cho-seo\/","title":{"rendered":"Thu\u1eadt to\u00e1n Google Penguin r\u1ea5t t\u1ed1t cho SEO"},"content":{"rendered":"

N\u1ebfu b\u1ea1n kh\u00f4ng t\u00ecm hi\u1ec3u v\u1ec1 thu\u1eadt to\u00e1n SEO m\u1edbi nh\u1ea5t c\u1ee7a Google l\u00e0 Penguin (Chim c\u00e1nh c\u1ee5t)<\/strong>, b\u1ea1n c\u00f3 th\u1ec3 s\u1ed1c tr\u01b0\u1edbc vi\u1ec7c c\u00e1c th\u1ee9 h\u1ea1ng t\u1eeb kh\u00f3a c\u1ee7a m\u00ecnh b\u1ecb gi\u1ea3m \u0111\u1ed9t ng\u1ed9t. Google<\/strong> \u0111ang d\u1ea7n c\u1eadp nh\u1eadt c\u00e1c thu\u1eadt to\u00e1n v\u00e0o vi\u1ec7c x\u1ebfp h\u1ea1ng th\u1ee9 h\u1ea1ng t\u1eeb kh\u00f3a tr\u00ean c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm \u0111\u1ec3 h\u1ea1n ch\u1ebf spam, x\u1eed ph\u1ea1t n\u1ed9i dung tr\u00f9ng l\u1eb7p v\u00e0 lo\u1ea1i b\u1ecf c\u00e1c trang web kh\u00f4ng ch\u1ea5t l\u01b0\u1ee3ng tr\u00ean k\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm. \u0110\u00e2y \u0111\u01b0\u1ee3c coi l\u00e0 cu\u1ed9c chi\u1ebfn m\u00e0 1 b\u00ean l\u00e0 Google v\u00e0 b\u00ean c\u00f2n l\u1ea1i l\u00e0 c\u00e1c chuy\u00ean gia Black Hat SEO (SEO m\u0169 \u0111en)<\/p>\n

\"thu\u1eadt<\/p>\n

Penguin t\u1eadp trung v\u00e0o vi\u1ec7c x\u1eed l\u00fd c\u00e1c website spam s\u1eed d\u1ee5ng c\u00e1c th\u1ee7 thu\u1eadt kh\u00f4ng ch\u00ednh th\u1ed1ng c\u1ee7a Google trong website v\u00e0 li\u00ean k\u1ebft. B\u00ean c\u1ea1nh \u0111\u00f3 nh\u1eefng website c\u00f3 n\u1ed9i dung t\u1ed1t v\u00e0 quy tr\u00ecnh SEO<\/a> ch\u00ednh th\u1ed1ng s\u1ebd \u0111\u01b0\u1ee3c \u0111\u00e1nh gi\u00e1 cao.<\/p>\n

1. N\u1ed9i dung ch\u00ednh c\u1ee7a Penguin<\/strong><\/p>\n

Tr\u1ecdng t\u00e2m ch\u00ednh c\u1ee7a Penguin l\u00e0 ch\u1ea5t l\u01b0\u1ee3ng backlinks v\u00e0 c\u00e1ch th\u1ee9c c\u00e1c website x\u00e2y d\u1ef1ng c\u00e1c backlinks \u0111\u00f3. Penguin nh\u1ea5n m\u1ea1nh v\u1ec1 uy t\u00edn v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng c\u1ee7a website c\u00f3 li\u00ean k\u1ebft \u0111\u1ebfn website c\u1ee7a b\u1ea1n h\u01a1n l\u00e0 s\u1ed1 l\u01b0\u1ee3ng li\u00ean k\u1ebft m\u00e0 website b\u1ea1n c\u00f3. Ph\u00e1t hi\u1ec7n v\u00e0 x\u1eed l\u00fd c\u00e1c ngu\u1ed3n backlinks kh\u00f4ng t\u1ef1 nhi\u00ean nh\u01b0 spam links, mua links…<\/p>\n

2. N\u1ed9i dung v\u1eabn l\u00e0 quan tr\u1ecdng nh\u1ea5t<\/strong><\/p>\n

K\u1ebft qu\u1ea3 t\u00ecm ki\u1ebfm v\u1eabn ph\u1ea3i lu\u00f4n mang l\u1ea1i l\u1ee3i \u00edch cho kh\u00e1ch h\u00e0ng n\u00ean d\u00f9 th\u1ebf n\u00e0o th\u00ec n\u1ed9i dung v\u1eabn l\u00e0 quan tr\u1ecdng nh\u1ea5t. Website kh\u00f4ng mang l\u1ea1i n\u1ed9i dung \u0111\u00fang v\u1edbi kh\u00e1ch h\u00e0ng y\u00eau c\u1ea7u th\u00ec kh\u00f4ng th\u1ec3 mong \u0111\u1ee3i h\u1ecd s\u1ebd gh\u00e9 th\u0103m v\u00e0 \u0111\u1ecdc n\u1ed9i dung nhi\u1ec1u. Google s\u1ebd ti\u1ebfn h\u00e0nh \u0111i s\u00e2u h\u01a1n v\u00e0o c\u00e1c ch\u1ec9 m\u1ee5c b\u00ean trong \u0111\u1ec3 ki\u1ec3m tra n\u1ed9i dung, n\u1ebfu b\u1ea1n c\u1eaft 1 \u0111o\u1ea1n tr\u00edch n\u1ed9i dung t\u1eeb 1 b\u00e0i b\u00e1o n\u00e0o \u0111\u00f3 Google c\u0169ng d\u1ec5 d\u00e0ng nh\u1eadn ra. C\u00e1ch t\u1ed1t nh\u1ea5t l\u00e0 n\u00ean t\u1ea1o n\u1ed9i dung m\u1edbi m\u1ebb, duy nh\u1ea5t v\u00e0 ch\u1ea5t l\u01b0\u1ee3ng.<\/p>\n

3. Google Penguin s\u1ebd \u0111\u00e1nh gi\u00e1 cao c\u00e1c backlinks t\u1ef1 nhi\u00ean<\/strong><\/p>\n

Ch\u01b0a th\u1ec3 n\u00f3i c\u1ee5 th\u1ec3 backlinks n\u00e0o l\u00e0 t\u1ef1 nhi\u00ean v\u00e0 backlinks n\u00e0o kh\u00f4ng, nh\u01b0ng theo kinh nghi\u1ec7m c\u00e1c chuy\u00ean gia SEO th\u00ec nh\u1eefng backlinks hi\u1ec7n nay \u0111\u01b0\u1ee3c coi l\u00e0 h\u1ee3p l\u00fd \u0111\u00f3 l\u00e0 nh\u1eefng link \u0111a d\u1ea1ng v\u1ec1 anchor text<\/em> ho\u1eb7c kh\u00f4ng d\u00ednh \u0111\u1ebfn c\u00e1c th\u1ee7 thu\u1eadt SEO m\u0169 \u0111en.<\/p>\n

4. Penguin s\u1ebd mang \u0111\u1ebfn k\u1ebft qu\u1ea3 SEO ch\u1ea5t l\u01b0\u1ee3ng v\u00e0 \u1ed5n \u0111\u1ecbnh h\u01a1n<\/strong><\/p>\n

Nh\u1eefng ai l\u00e0m SEO c\u0169ng \u0111\u1ec1u bi\u1ebft vi\u1ec7c c\u1eadp nh\u1eadt c\u00e1c thu\u1eadt to\u00e1n c\u1ee7a Google th\u01b0\u1eddng xuy\u00ean l\u00e0 \u0111i\u1ec1u c\u1ea7n thi\u1ebft, v\u00e0 n\u00f3 \u1ea3nh h\u01b0\u1edfng tr\u1ef1c ti\u1ebfp \u0111\u1ebfn th\u1ee9 h\u1ea1ng t\u1eeb kh\u00f3a. Nh\u01b0ng n\u1ebfu nh\u01b0 ch\u1ec9 t\u1eadp trung v\u00e0o v\u1ecb tr\u00ed th\u1ee9 h\u1ea1ng m\u00e0 qu\u00ean \u0111i b\u1ea3n ch\u1ea5t c\u1ee7a SEO l\u00e0 mang l\u1ea1i l\u1ee3i \u00edch cho ng\u01b0\u1eddi t\u00ecm ki\u1ebfm th\u00ec s\u1ebd r\u1ea5t v\u1ea5t v\u1ea3 \u0111\u1ec3 \u0111\u1ed1i ph\u00f3 v\u1edbi Google. Google<\/strong> s\u1ebd x\u1eed ph\u1ea1t nh\u1eefng website seo kh\u00f4ng tu\u00e2n th\u1ee7 quy t\u1eafc v\u00e0 kh\u00f4ng coi tr\u1ecdng gi\u00e1 tr\u1ecb ng\u01b0\u1eddi d\u00f9ng, n\u1ebfu website c\u1ee7a b\u1ea1n kh\u00f4ng vi ph\u1ea1m nh\u1eefng \u0111i\u1ec1u tr\u00ean Google s\u1ebd r\u1ea5t th\u00edch v\u00e0 \u01b0u ti\u00ean h\u01a1n trong cu\u1ed9c chi\u1ebfn SEO n\u00e0y.<\/p>\n

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 <\/p>\n","protected":false},"excerpt":{"rendered":"

N\u1ebfu b\u1ea1n kh\u00f4ng t\u00ecm hi\u1ec3u v\u1ec1 thu\u1eadt to\u00e1n SEO m\u1edbi nh\u1ea5t c\u1ee7a Google l\u00e0 Penguin (Chim c\u00e1nh c\u1ee5t), b\u1ea1n c\u00f3 th\u1ec3 s\u1ed1c tr\u01b0\u1edbc vi\u1ec7c c\u00e1c th\u1ee9 h\u1ea1ng t\u1eeb kh\u00f3a c\u1ee7a m\u00ecnh b\u1ecb gi\u1ea3m \u0111\u1ed9t ng\u1ed9t. Google \u0111ang d\u1ea7n c\u1eadp nh\u1eadt…<\/p>\n","protected":false},"author":16,"featured_media":887,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[66,87,57,59,86],"class_list":["post-870","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-du-an","tag-dich-vu-seo","tag-google-penguin","tag-seo-2","tag-seo-website","tag-thuat-toan-seo"],"acf":[],"_links":{"self":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts\/870","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/comments?post=870"}],"version-history":[{"count":0,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts\/870\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/media\/887"}],"wp:attachment":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/media?parent=870"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/tags?post=870"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}