{"id":750,"date":"2012-08-09T18:14:02","date_gmt":"2012-08-09T11:14:02","guid":{"rendered":"http:\/\/pridio.com\/?p=750"},"modified":"2013-01-19T23:13:27","modified_gmt":"2013-01-19T16:13:27","slug":"seo-la-gi","status":"publish","type":"post","link":"https:\/\/pridio.com\/en\/kien-thuc\/seo-du-an\/seo-la-gi\/","title":{"rendered":"Seo l\u00e0 g\u00ec"},"content":{"rendered":"

\"d\u1ecbchSEO l\u00e0 g\u00ec? Hi\u1ec3u m\u1ed9t ngh\u0129a \u0111\u01a1n gi\u1ea3n nh\u1ea5t SEO l\u00e0 h\u00fat ng\u01b0\u1eddi d\u00f9ng Internet v\u00e0o website c\u1ee7a b\u1ea1n b\u1eb1ng c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, v\u00ed d\u1ee5 \u0111\u01a1n gi\u1ea3n nh\u1ea5t l\u00e0 b\u1ea1n t\u00ecm th\u1ea5y b\u00e0i n\u00e0y c\u1ee7a t\u00f4i. “\u00d4 la la, th\u1ebf l\u00e0 \u0111\u00e3 nh\u1eadn \u0111\u01b0\u1ee3c c\u00e2u tr\u1ea3 l\u1eddi r\u1ed3i, \u0111i ra th\u00f4i” – b\u1ea1n c\u00f3 th\u1ec3 ngh\u0129 nh\u01b0 v\u1eady, nh\u01b0ng n\u1ebfu b\u1ea1n mu\u1ed1n t\u00ecm hi\u1ec3u k\u1ef9 h\u01a1n v\u1ec1 SEO th\u00ec m\u1eddi b\u1ea1n \u0111\u1ecdc ti\u1ebfp:<\/p>\n

<\/p>\n

SEO l\u00e0 vi\u1ebft t\u1eaft c\u1ee7a Search Engine Optimization, c\u1ee5m t\u1eeb gh\u00e9p n\u00e0y c\u00f3 2 ph\u1ea7n: Search Engine<\/strong><\/a> ngh\u0129a l\u00e0 b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm (nh\u01b0 Google, Yahoo, Bing,…) v\u00e0 Optimization<\/strong><\/a> ngh\u0129a l\u00e0 t\u1ed1i \u01b0u h\u00f3a.<\/p>\n

Search Engine – B\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm<\/h2>\n

Google hi\u1ec7n \u0111ang l\u00e0 b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm l\u1edbn nh\u1ea5t, n\u00f3 l\u1edbn \u0111\u1ebfn n\u1ed7i \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t \u0111\u1ed9ng t\u1eeb thay th\u1ebf t\u1eeb t\u00ecm ki\u1ebfm “Google \u0111i em”, th\u1eadm ch\u00ed l\u00e0 to\u00e0n b\u1ed9 th\u1ebf gi\u1edbi website “l\u00ean Google m\u00e0 down” (Google c\u00f3 ch\u1ee9a file m\u00ecnh c\u1ea7n \u0111\u00e2u m\u00e0 down ==!). \u1ede Vi\u1ec7t Nam, h\u1ea7u h\u1ebft ng\u01b0\u1eddi d\u00f9ng s\u1eed d\u1ee5ng Google \u0111\u1ec3 t\u00ecm ki\u1ebfm, th\u1ebf n\u00ean \u1edf b\u00e0i vi\u1ebft n\u00e0y t\u00f4i ch\u1ec9 ph\u00e2n t\u00edch c\u1ea5u t\u1ea1o c\u1ee7a b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm Google, c\u00e1c b\u1ed9 m\u00e1y kh\u00e1c c\u0169ng t\u01b0\u01a1ng t\u1ef1, c\u00e1c b\u1ea1n c\u00f3 th\u1ec3 Google \u0111\u1ec3 t\u00ecm hi\u1ec3u th\u00eam n\u1ebfu mu\u1ed1n.<\/p>\n

Google c\u00f3 c\u1ea5u t\u1ea1o 4 ph\u1ea7n nh\u01b0 sau:<\/p>\n

\"d\u1ecbch<\/p>\n

\u0110\u00e2y l\u00e0 m\u00f4 ph\u1ecfng m\u1ed9t c\u00e1ch \u0111\u01a1n gi\u1ea3n nh\u1ea5t c\u1ea5u t\u1ea1o c\u1ee7a Google do t\u00f4i v\u1ebd, tr\u00ean th\u1ef1c t\u1ebf c\u00f3 nhi\u1ec1u m\u00f4 h\u00ecnh ph\u1ee9c t\u1ea1p h\u01a1n c\u00e1c b\u1ea1n c\u00f3 th\u1ec3 t\u1ef1 t\u00ecm hi\u1ec3u th\u00eam.<\/p>\n

    \n
  1. Google Bot<\/a>:<\/em> Con robot ngu ng\u1ed1c n\u00e0y l\u1ea7n m\u00f2 v\u00e0o c\u00e1c trang web. \u0110\u01b0\u1eddng \u0111i c\u1ee7a n\u00f3 l\u00e0 c\u00e1c \u0111\u01b0\u1eddng link (v\u00ed d\u1ee5:\u00a0http:\/\/pridio.com\/dich-vu-seo\/<\/span><\/a>)<\/span><\/em><\/span>, n\u1ebfu Page A c\u00f3 link \u0111\u1ebfn Page B th\u00ec n\u00f3 c\u0169ng b\u00f2 t\u1eeb Page A sang page B. C\u1ee9 th\u1ebf, Google Bot b\u00f2 t\u1eeb Webpage<\/span> n\u00e0y sang Webpage kh\u00e1c, Website n\u00e0y sang Website kh\u00e1c, khi \u0111\u1ecdc xong n\u00f3 s\u1ebd sao ch\u00e9p m\u00e3 HTML v\u1ec1 m\u00e1y ch\u1ee7.<\/li>\n
  2. Thu\u1eadt to\u00e1n:<\/em> C\u00e1c thu\u1eadt to\u00e1n gi\u00fap Google s\u1eafp x\u1ebfp c\u00e1c webpage theo m\u1ed9t tr\u1eadt t\u1ef1 nh\u1ea5t \u0111\u1ecbnh tr\u01b0\u1edbc khi l\u01b0u v\u00e0o m\u00e1y ch\u1ee7.<\/li>\n
  3. M\u00e1y ch\u1ee7:<\/em> M\u00e1y ch\u1ee7 Google l\u01b0u to\u00e0n b\u1ed9 c\u00e1c trang web n\u00ean ch\u00fang r\u1ea5t \u0111\u1ed3 s\u1ed9. Google c\u00f3 nhi\u1ec1u c\u1ee5m m\u00e1y ch\u1ee7 t\u1ea1i kh\u1eafp n\u01a1i tr\u00ean th\u1ebf gi\u1edbi, m\u00e1y ch\u1ee7 c\u1ee7a Google.com.vn \u0111\u1eb7t t\u1ea1i H\u1ed3ng K\u00f4ng.<\/li>\n
  4. Giao di\u1ec7n t\u00ecm ki\u1ebfm:<\/em> Khi ng\u01b0\u1eddi d\u00f9ng t\u00ecm ki\u1ebfm, truy v\u1ea5n s\u1ebd \u0111\u01b0\u1ee3c g\u1eedi t\u1edbi m\u00e1y ch\u1ee7, ngay l\u1eadp t\u1ee9c m\u00e1y ch\u1ee7 s\u1ebd tr\u1ea3 v\u1ec1 k\u1ebft qu\u1ea3 \u0111\u00e3 \u0111\u01b0\u1ee3c s\u1eafp x\u1ebfp, ch\u00ednh v\u00ec th\u1ebf t\u1ed1c \u0111\u1ed9 t\u00ecm ki\u1ebfm r\u1ea5t nhanh, ch\u1ec9 c\u00f3 0.2 – 0.3s.<\/li>\n<\/ol>\n

    Optimization<\/h2>\n

    Nh\u00ecn v\u00e0o c\u1ea5u t\u1ea1o c\u1ee7a Google \u1edf tr\u00ean, t\u1ea5t c\u1ea3 nh\u1eefng g\u00ec ch\u00fang ta c\u00f3 th\u1ec3 l\u00e0m \u0111\u01b0\u1ee3c l\u00e0 t\u00e1c \u0111\u1ed9ng v\u00e0o ph\u1ea7n kh\u00f4ng \u0111\u00e1nh s\u1ed1 – th\u1ebf gi\u1edbi website: website c\u1ee7a b\u1ea1n v\u00e0 c\u00e1c website kh\u00e1c (m\u1ea1ng x\u00e3 h\u1ed9i, di\u1ec5n \u0111\u00e0n, blog, web \u0111\u1ed1i th\u1ee7,…). Nh\u01b0 v\u1eady c\u00e1c b\u1ea1n s\u1ebd ph\u1ea3i t\u1ed1i \u01b0u website c\u1ee7a m\u00ecnh v\u00e0 t\u00e1c \u0111\u1ed9ng l\u00ean c\u00e1c website kh\u00e1c \u0111\u1ec3 c\u00f3 k\u1ebft qu\u1ea3 t\u1ed1t h\u01a1n tr\u00ean Google.<\/p>\n

    L\u00e0m vi\u1ec7c \u0111\u00f3 th\u1ebf n\u00e0o?<\/h3>\n

    C\u00e1c b\u1ea1n s\u1ebd ph\u1ea3i t\u1ed1i \u01b0u v\u00e0 t\u00e1c \u0111\u1ed9ng theo nh\u1eefng thu\u1eadt to\u00e1n c\u1ee7a Google. Ch\u00fang ta kh\u00f4ng bao gi\u1edd bi\u1ebft h\u1ebft \u0111\u01b0\u1ee3c c\u00e1c thu\u1eadt to\u00e1n c\u1ee7a Google, \u0111\u1ec3 bi\u1ebft \u0111\u01b0\u1ee3c b\u1eaft bu\u1ed9c ph\u1ea3i d\u1ef1 \u0111o\u00e1n v\u00e0 nghi\u00ean c\u1ee9u \u0111\u1ec3 x\u00e1c nh\u1eadn s\u1ef1 \u1ea3nh h\u01b0\u1edfng c\u1ee7a m\u1ed9t thu\u1eadt to\u00e1n n\u00e0o \u0111\u00f3 \u0111\u1ebfn th\u1ee9 h\u1ea1ng. Ho\u1eb7c c\u00e1ch nhanh h\u01a1n l\u00e0 \u0111\u1ecdc nh\u1eefng b\u00e0i vi\u1ebft ph\u00e2n t\u00edch v\u1ec1 c\u00e1c thu\u1eadt to\u00e1n chia s\u1ebb r\u1ea5t nhi\u1ec1u tr\u00ean m\u1ea1ng, nh\u01b0ng b\u1ea1n c\u0169ng ph\u1ea3i c\u1ea9n th\u1eadn v\u00ec hi\u1ec7n t\u1ea1i nhi\u1ec1u th\u1ee7 thu\u1eadt SEO tr\u1edf th\u00e0nh con dao gi\u1ebft ch\u1ebft k\u1ebft qu\u1ea3 c\u1ee7a ch\u00ednh website b\u1ea1n v\u00ec nh\u1eefng b\u1ea3n c\u1eadp nh\u1eadt m\u1edbi c\u1ee7a Google.<\/p>\n

    V\u1eady l\u00e0m sao \u0111\u1ec3 bi\u1ebft \u0111\u01b0\u1ee3c m\u1ed9t th\u00f4ng tin, th\u1ee7 thu\u1eadt SEO n\u00e0o \u0111\u00f3 c\u00f3 t\u1ed1t hay kh\u00f4ng?<\/p>\n

    M\u1eddi c\u00e1c b\u1ea1n \u0111\u1ecdc b\u00e0i vi\u1ebft B\u1ea3n ch\u1ea5t SEO<\/a>.<\/strong><\/p>\n","protected":false},"excerpt":{"rendered":"

    SEO l\u00e0 g\u00ec? Hi\u1ec3u m\u1ed9t ngh\u0129a \u0111\u01a1n gi\u1ea3n nh\u1ea5t SEO l\u00e0 h\u00fat ng\u01b0\u1eddi d\u00f9ng Internet v\u00e0o website c\u1ee7a b\u1ea1n b\u1eb1ng c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, v\u00ed d\u1ee5 \u0111\u01a1n gi\u1ea3n nh\u1ea5t l\u00e0 b\u1ea1n t\u00ecm th\u1ea5y b\u00e0i n\u00e0y c\u1ee7a t\u00f4i. “\u00d4 la la,…<\/p>\n","protected":false},"author":16,"featured_media":753,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[60,61,57,62,58,59],"class_list":["post-750","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-du-an","tag-google","tag-google-bot","tag-seo-2","tag-seo-la-gi","tag-seo-web","tag-seo-website"],"acf":[],"_links":{"self":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts\/750","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/comments?post=750"}],"version-history":[{"count":0,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts\/750\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/media\/753"}],"wp:attachment":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/media?parent=750"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/tags?post=750"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}