{"id":3786,"date":"2013-09-24T12:00:46","date_gmt":"2013-09-24T05:00:46","guid":{"rendered":"http:\/\/pridio.com\/?p=3786"},"modified":"2013-09-24T12:00:46","modified_gmt":"2013-09-24T05:00:46","slug":"iphone-5s-vang-khan-hang-chi-la-chieu-tro-cua-apple","status":"publish","type":"post","link":"https:\/\/pridio.com\/en\/tin-tuc\/tin-cong-nghe\/iphone-5s-vang-khan-hang-chi-la-chieu-tro-cua-apple\/","title":{"rendered":"iPhone 5S v\u00e0ng khan h\u00e0ng ch\u1ec9 l\u00e0 chi\u00eau tr\u00f2 c\u1ee7a Apple"},"content":{"rendered":"

Apple cho bi\u1ebft r\u1ea5t nhi\u1ec1u c\u1eeda h\u00e0ng b\u00e1n iPhone<\/a> v\u00e0 nhi\u1ec1u nh\u00e0 m\u1ea1ng \u0111ang l\u00e2m v\u00e0o t\u00ecnh tr\u1ea1ng \u0111\u00e3 b\u00e1n h\u1ebft s\u1ea1ch c\u00e1c s\u1ea3n ph\u1ea9m iPhone 5S m\u00e0u v\u00e0ng. Tuy nhi\u00ean, theo Business Insider, c\u00f3 r\u1ea5t nhi\u1ec1u l\u00fd do thuy\u1ebft ph\u1ee5c \u0111\u1ec3 cho th\u1ea5y \u0111\u00e2y ch\u1ec9 l\u00e0 m\u1ed9t chi\u00eau marketing c\u1ee7a Apple m\u00e0 th\u00f4i.<\/p>\n

\"iPhone<\/p>\n

Hi\u1ec7n nay, c\u00e1c h\u00e3ng tin t\u1ee9c v\u00e0 trang CNTT tr\u00ean th\u1ebf gi\u1edbi c\u0169ng \u0111\u01b0a iPhone v\u00e0ng \u0111ang thi\u1ebfu h\u00e0ng. \u0110i\u1ec1u n\u00e0y th\u1eadt s\u1ef1 r\u1ea5t v\u00f4 l\u00fd, iPhone 5S v\u00e0ng kh\u00f4ng ph\u1ea3i \u0111\u01b0\u1ee3c l\u00e0m t\u1eeb v\u00e0ng th\u1eadt, n\u00f3 ch\u1ec9 \u0111\u01b0\u1ee3c l\u00e0m t\u1eeb lo\u1ea1i nh\u00f4m oxit h\u00f3a anot (anodize) m\u00e0u v\u00e0ng. Gi\u00e1 c\u1ee7a nh\u00f4m \u0111\u00e3 th\u1ef1c s\u1ef1 gi\u1ea3m xu\u1ed1ng trong n\u0103m m\u00e0 Apple b\u1eaft \u0111\u1ea7u l\u00ean k\u1ebf ho\u1ea1ch ngu\u1ed3n cung cho s\u1ea3n ph\u1ea9m n\u00e0y – v\u00ec v\u1eady \u00fd t\u01b0\u1edfng cho r\u1eb1ng, c\u00f3 th\u1ec3 Apple \u0111ang g\u1eb7p ph\u1ea3i t\u00ecnh c\u1ea3nh thi\u1ebfu nguy\u00ean li\u1ec7u \u0111\u1ec3 s\u1ea3n xu\u1ea5t phi\u00ean b\u1ea3n m\u00e0u v\u00e0ng n\u00e0y th\u1eadt s\u1ef1 r\u1ea5t ng\u1edb ng\u1ea9n.<\/p>\n

C\u00e1c chuy\u00ean gia marketing c\u1ee7a Apple kh\u00f4ng ph\u1ea3i \u0111\u1ec1u l\u00e0 nh\u1eefng k\u1ebb ng\u1ed1c. H\u1ecd c\u00f3 th\u1ec3 \u01b0\u1edbc t\u00ednh nhu c\u1ea7u tr\u01b0\u1edbc khi tung ra m\u1ed9t s\u1ea3n ph\u1ea9m m\u1edbi v\u00e0o th\u1ecb tr\u01b0\u1eddng. B\u1eb1ng ch\u1ee9ng l\u00e0 kh\u00f4ng h\u1ec1 thi\u1ebfu h\u1ee5t m\u1eabu iPhone 5C, v\u00e0 \u0111\u00e3 kh\u00f4ng c\u00f3 ai ph\u00e0n n\u00e0n r\u1eb1ng l\u00e0 h\u1ecd kh\u00f4ng th\u1ec3 mua iPhone 5C.<\/p>\n

M\u1ee9c gi\u00e1 c\u1ee7a c\u00e1c h\u1ee3p \u0111\u1ed3ng mua nh\u1ef1a c\u00f4ng nghi\u1ec7p \u0111\u00e3 t\u0103ng l\u00ean. Trong khi \u0111\u00f3, gi\u00e1 c\u1ee7a m\u1eabu nh\u1ef1a polycarbonate trong iPhone 5C \u0111\u01b0\u1ee3c b\u00e1n kh\u00f4ng qu\u00e1 7 USD\/pound. V\u00e0 Apple v\u1eabn \u0111\u00e1p \u1ee9ng \u0111\u01b0\u1ee3c l\u01b0\u1ee3ng nhu c\u1ea7u ng\u01b0\u1eddi mua s\u1ea3n ph\u1ea9m.<\/p>\n

Trong khi \u0111\u00f3, theo Apple th\u00ec hi\u1ec7n nay iPhone 5S m\u00e0u v\u00e0ng<\/a> \u0111\u00e3 h\u1ebft h\u00e0ng t\u1ea1i nhi\u1ec1u n\u01a1i tr\u00ean th\u1ebf gi\u1edbi, nh\u01b0 nh\u00e0 m\u1ea1ng O2 t\u1ea1i Ch\u00e2u \u00c2u \u0111\u00e3 kh\u00f4ng c\u00f2n h\u00e0ng n\u1eefa, nh\u00e0 m\u1ea1ng Verizon c\u1ee7a M\u1ef9 c\u0169ng kh\u00f4ng c\u00f2n iPhone m\u00e0u v\u00e0ng n\u1eefa, to\u00e0n b\u1ed9 ch\u00e2u l\u1ee5c Australia c\u0169ng kh\u00f4ng c\u00f3 h\u00e0ng n\u1eefa, t\u1ea1i c\u1eeda h\u00e0ng l\u1edbn c\u1ee7a Apple \u1edf San Francisco c\u0169ng ch\u1ec9 c\u00f3 20 m\u1eabu iPhone m\u00e0u v\u00e0ng. T\u1ea1i Ch\u00e2u \u00c1, nhu c\u1ea7u mua s\u1ea3n ph\u1ea9m c\u0169ng r\u1ea5t l\u1edbn v\u00e0 hi\u1ec7n t\u1ea1i c\u0169ng \u0111\u00e3 h\u1ebft h\u00e0ng.<\/p>\n

\"Gi\u00e1<\/p>\n

Apple th\u1ef1c s\u1ef1 \u0111\u00e3 t\u00ednh to\u00e1n nh\u1ea7m nhu c\u1ea7u c\u1ee7a ng\u01b0\u1eddi d\u00f9ng?<\/h2>\n

L\u00e0m sao ch\u00fang ta c\u00f3 th\u1ec3 tin \u0111\u01b0\u1ee3c Apple l\u1ea1i m\u1eafc m\u1ed9t l\u1ed7i \u0111\u01a1n gi\u1ea3n nh\u01b0 v\u1eady \u0111\u01b0\u1ee3c? Tr\u00ean th\u1ef1c t\u1ebf, \u0111\u00e2y l\u00e0 m\u1ed9t c\u00f4ng ty \u0111\u01b0\u1ee3c m\u1ec7nh danh l\u00e0 nh\u00e0 marketing chuy\u00ean nghi\u1ec7p, \u0111\u1eb3ng c\u1ea5p c\u1ee7a th\u1ebf gi\u1edbi. Apple c\u00f2n l\u00e0 m\u1ed9t ch\u1ee7 \u0111\u1ec1 trong c\u00e1c \u0111\u1ec1 t\u00e0i nghi\u00ean c\u1ee9u v\u1ec1 marketing c\u1ee7a tr\u01b0\u1eddng \u0110\u1ea1i h\u1ecdc Kinh doanh Harvard.<\/p>\n

Ch\u1eafc ch\u1eafn, \u0111\u00e2y kh\u00f4ng ph\u1ea3i l\u00e0 m\u1ed9t s\u1ef1 t\u00ednh to\u00e1n nh\u1ea7m l\u1eabn n\u00e0o v\u1ec1 ngu\u1ed3n cung h\u00e0ng. Business Insider cho bi\u1ebft, h\u1ecd \u0111\u00e3 g\u1eedi email \u0111\u1ebfn Apple \u0111\u1ec3 h\u1ecfi b\u00ecnh lu\u1eadn c\u1ee7a nh\u00e0 s\u1ea3n xu\u1ea5t smartphone l\u1edbn nh\u1ea5t th\u1ebf gi\u1edbi v\u1ec1 v\u1ea5n \u0111\u1ec1 n\u00e0y nh\u01b0ng v\u1eabn ch\u01b0a \u0111\u01b0\u1ee3c h\u1ed3i \u00e2m.<\/p>\n

Trong khi \u0111\u00f3, s\u1ef1 v\u1eafng m\u1eb7t c\u1ee7a iPhone 5S<\/a> m\u00e0u v\u00e0ng \u0111ang t\u1ea1o ra m\u1ed9t c\u01a1n s\u1ed1t, m\u1ed9t ti\u1ebfng vang l\u1edbn h\u01a1n b\u1ea5t c\u1ee9 chi\u1ebfn d\u1ecbch qu\u1ea3ng c\u00e1o marketing n\u00e0o m\u00e0 Apple c\u00f3 th\u1ec3 th\u1ef1c hi\u1ec7n. iPhone m\u00e0u v\u00e0ng \u0111\u00e3 \u0111\u01b0\u1ee3c rao b\u00e1n v\u1edbi m\u1ee9c gi\u00e1 1800 uSD tr\u00ean eBay, \u0111\u1eaft h\u01a1n r\u1ea5t nhi\u1ec1u so v\u1edbi m\u1ee9c gi\u00e1 th\u1ef1c c\u1ee7a s\u1ea3n ph\u1ea9m. Th\u1eadm ch\u00ed, trang Atlantic c\u00f2n nh\u1ea5n m\u1ea1nh r\u1eb1ng ch\u1ec9 sau 24h b\u00e1n ra, vi\u1ec7c s\u1edf h\u1eefu iPhone m\u00e0n v\u00e0ng \u0111\u00e3 tr\u1edf th\u00e0nh m\u1ed9t ngh\u1ec7 thu\u1eadt qu\u1ea3ng c\u00e1o x\u00e3 h\u1ed9i vang d\u1ed9i. V\u00e0 tr\u01b0\u1edbc \u0111\u00f3, Business Insider \u0111\u00e3 d\u1ef1 \u0111o\u00e1n r\u1eb1ng iPhone m\u00e0u v\u00e0ng c\u00f3 th\u1ec3 s\u1ebd chia th\u1ebf gi\u1edbi th\u00e0nh 2 m\u1ea3ng: c\u00f3 v\u00e0 kh\u00f4ng c\u00f3 iPhone.<\/p>\n

\u0110\u00e2y ch\u00ednh x\u00e1c l\u00e0 m\u1ed9t chi\u00eau ti\u1ebfp th\u1ecb ki\u1ec3u “d\u00e2y th\u1eebng nhung” c\u1ee7a nh\u00e0 T\u00e1o. N\u1ebfu b\u1ea1n \u0111\u00e3 t\u1eebng \u0111\u1ebfn c\u00e2u l\u1ea1c b\u1ed9 \u0111\u00eam th\u00ec b\u1ea1n s\u1ebd bi\u1ebft. C\u00e1c c\u00e2u l\u1ea1c b\u1ed9 \u0111\u00eam r\u1ea5t gi\u1ed1ng nhau. Ngay c\u1ea3 nh\u1eefng n\u01a1i cao c\u1ea5p nh\u1ea5t th\u00ec v\u1ec1 c\u01a1 b\u1ea3n v\u1eabn l\u00e0 b\u1ea1n ph\u1ea3i tr\u1ea3 ti\u1ec1n \u0111\u1ec3 b\u01b0\u1edbc v\u00e0o m\u1ed9t kh\u00f4ng gian \u1ed3n \u00e0o, \u0111\u00f4ng \u0111\u00fac, t\u1ed1i v\u00e0 r\u1ed9ng r\u00e3i v\u1edbi nh\u1eefng \u00e1nh \u0111\u1ebfn nh\u1ea5p nh\u00e1y v\u00e0 \u0111\u1ed3 u\u1ed1ng si\u00eau \u0111\u1eaft \u0111\u1ecf. \u0110i\u1ec1u n\u00e0y r\u1ea5t b\u00ecnh th\u01b0\u1eddng, nh\u01b0ng n\u1ebfu c\u00f3 m\u1ed9t h\u00e0ng ng\u01b0\u1eddi x\u1ebfp h\u00e0ng b\u00ean ngo\u00e0i v\u00e0 m\u1ecdi ng\u01b0\u1eddi ph\u1ea3i tr\u1eadt t\u1ef1 \u0111\u1ee9ng \u0111\u1eb1ng sau m\u1ed9t d\u00e2y th\u1eebng nhung \u0111\u1ec3 \u0111i v\u00e0o, c\u00e2u l\u1ea1c b\u1ed9 \u0111\u00f3 s\u1ebd tr\u1edf n\u00ean r\u1ea5t h\u1ea5p d\u1eabn.<\/p>\n

\u0110\u00f3 l\u00e0 nh\u1eefng g\u00ec \u0111ang di\u1ec5n ra \u0111\u1ed1i v\u1edbi iPhone 5S m\u00e0u v\u00e0ng, b\u1ea1n mong \u0111\u1ee3i n\u00f3 nh\u01b0ng b\u1ea1n ch\u01b0a th\u1ec3 c\u00f3 n\u00f3 trong l\u00fac n\u00e0y, v\u00e0 \u0111\u1ea5y l\u00e0 l\u00fd do v\u00ec sao b\u1ea1n l\u1ea1i mu\u1ed1n s\u1edf h\u1eefu n\u00f3.<\/p>\n

\u0110\u00f3 l\u00e0 nh\u1eefng g\u00ec \u0111ang di\u1ec5n ra v\u1edbi iPhone v\u00e0ng, b\u1ea1n mong \u0111\u1ee3i n\u00f3 nh\u01b0ng b\u1ea1n ch\u01b0a th\u1ec3 c\u00f3 n\u00f3 trong tay ngay l\u00fac n\u00e0y, v\u00e0 \u0111\u00f3 l\u00e0 l\u00ed do t\u1ea1i sao b\u1ea1n mu\u1ed1n s\u1edf h\u1eefu n\u00f3.<\/p>\n","protected":false},"excerpt":{"rendered":"

Apple cho bi\u1ebft r\u1ea5t nhi\u1ec1u c\u1eeda h\u00e0ng b\u00e1n iPhone v\u00e0 nhi\u1ec1u nh\u00e0 m\u1ea1ng \u0111ang l\u00e2m v\u00e0o t\u00ecnh tr\u1ea1ng \u0111\u00e3 b\u00e1n h\u1ebft s\u1ea1ch c\u00e1c s\u1ea3n ph\u1ea9m iPhone 5S m\u00e0u v\u00e0ng. Tuy nhi\u00ean, theo Business Insider, c\u00f3 r\u1ea5t nhi\u1ec1u l\u00fd do thuy\u1ebft…<\/p>\n","protected":false},"author":12,"featured_media":3787,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[],"class_list":["post-3786","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-tin-cong-nghe"],"acf":[],"_links":{"self":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts\/3786","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/users\/12"}],"replies":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/comments?post=3786"}],"version-history":[{"count":1,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts\/3786\/revisions"}],"predecessor-version":[{"id":3789,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts\/3786\/revisions\/3789"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/media\/3787"}],"wp:attachment":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/media?parent=3786"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/tags?post=3786"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}