{"id":2854,"date":"2013-03-06T23:45:38","date_gmt":"2013-03-06T16:45:38","guid":{"rendered":"http:\/\/pridio.com\/?p=2854"},"modified":"2013-03-06T23:49:27","modified_gmt":"2013-03-06T16:49:27","slug":"lam-seo-tot-hon-phan-2","status":"publish","type":"post","link":"https:\/\/pridio.com\/en\/kien-thuc\/seo-du-an\/lam-seo-tot-hon-phan-2\/","title":{"rendered":"L\u00e0m SEO t\u1ed1t h\u01a1n (ph\u1ea7n 2)"},"content":{"rendered":"<h3><strong>3. Ph\u00e2n t\u00edch \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh<\/strong><\/h3>\n<p>SEO l\u00e0 1 cu\u1ed9c \u0111ua, v\u00e0 ch\u00fang ta ph\u1ea3i c\u1ea1nh tranh v\u1edbi r\u1ea5t nhi\u1ec1u \u0111\u1ed1i th\u1ee7 kh\u00e1c. C\u1ed5 nh\u00e2n c\u00f3 c\u00e2u: &#8220;Bi\u1ebft ng\u01b0\u1eddi bi\u1ebft ta, tr\u0103m tr\u1eadn tr\u0103m th\u1eafng&#8221; \u0111\u1ec3 n\u00f3i l\u00ean s\u1ef1 quan tr\u1ecdng c\u1ee7a vi\u1ec7c \u0111\u00e1nh gi\u00e1 \u0111\u1ed1i th\u1ee7. Trong SEO c\u0169ng v\u1eady, vi\u1ec7c ph\u00e2n t\u00edch \u0111\u00e1nh gi\u00e1 \u0111\u1ed1i th\u1ee7 gi\u00fap ta c\u00f3 1 c\u00e1i nh\u00ecn t\u1ed5ng quan v\u1ec1 con \u0111\u01b0\u1eddng m\u00e0 ta \u0111ang ch\u1ea1y \u0111ua, bi\u1ebft \u0111\u01b0\u1ee3c \u0111i\u1ec3m m\u1ea1nh, y\u1ebfu c\u1ee7a \u0111\u1ed1i th\u1ee7 \u0111\u1ec3 \u0111\u01b0a ra nh\u1eefng chi\u1ebfn l\u01b0\u1ee3c h\u1ee3p l\u00fd. Khi ph\u00e2n t\u00edch \u0111\u1ed1i th\u1ee7 ta c\u1ea7n ch\u00fa \u00fd \u0111\u1ebfn:<\/p>\n<ul>\n<li><span style=\"line-height: 13px;\">Th\u1ee9 h\u1ea1ng t\u1eeb kh\u00f3a c\u1ee7a \u0111\u1ed1i th\u1ee7<\/span><\/li>\n<li>Hi\u1ec7n tr\u1ea1ng t\u1ed1i \u01b0u website<\/li>\n<li>Chi\u1ebfn l\u01b0\u1ee3c n\u1ed9i dung v\u00e0 li\u00ean k\u1ebft c\u1ee7a \u0111\u1ed1i th\u1ee7<\/li>\n<\/ul>\n<p>M\u1ed9t s\u1ed1 c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch \u0111\u1ed1i th\u1ee7 trong SEO:<\/p>\n<ul>\n<li><strong><span style=\"line-height: 13px;\">Market Samurai<\/span><\/strong><\/li>\n<li><strong>SEO Moz<\/strong><\/li>\n<li><strong>Spyfu<\/strong><\/li>\n<li><strong>&#8230;<\/strong><\/li>\n<\/ul>\n<h3><strong>4. Copywriting gi\u1ecfi<\/strong><\/h3>\n<p style=\"text-align: center;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter size-full wp-image-2855\" alt=\"seo copywriting\" src=\"http:\/\/pridio.com\/wp-content\/uploads\/2013\/03\/seo-copywriting.jpg\" width=\"286\" height=\"176\" srcset=\"https:\/\/pridio.com\/en\/wp-content\/uploads\/2013\/03\/seo-copywriting.jpg 286w, https:\/\/pridio.com\/en\/wp-content\/uploads\/2013\/03\/seo-copywriting-97x60.jpg 97w\" sizes=\"auto, (max-width: 286px) 100vw, 286px\" \/><\/p>\n<p><em>&#8220;Content is king, Link is queen&#8221;<\/em> &#8211; C\u00e2u n\u00f3i n\u1ed5i ti\u1ebfng trong ng\u00e0nh SEO hi\u1ec7n nay v\u1eabn \u0111\u00fang. N\u1ed9i dung ch\u01b0a bao gi\u1edd kh\u00f4ng quan trong v\u1edbi c\u00e1c website, Google lu\u00f4n \u0111\u00e1nh gi\u00e1 cao nh\u1eefng website c\u00f3 n\u1ed9i dung t\u1ed1t, h\u1eefu \u00edch, kh\u00f4ng copy&#8230; \u0110\u1ec3 c\u00f3 \u0111\u01b0\u1ee3c content cho website t\u1ed1t kh\u00f4ng ph\u1ea3i d\u1ec5, ch\u00fang ta c\u00f3 2 c\u00e1ch:<\/p>\n<ul>\n<li>T\u1ef1 vi\u1ebft content: C\u00e1ch n\u00e0y \u0111\u00f2i h\u1ecfi ch\u00fang ta ph\u1ea3i ch\u0103m ch\u1ec9 vi\u1ebft, v\u00e0 c\u00f3 c\u00e1c k\u1ef9 n\u0103ng vi\u1ebft n\u1ed9i dung t\u1ed1t nh\u01b0: ng\u1eef v\u0103n tr\u00f4i ch\u1ea3y, ki\u1ebfn th\u1ee9c s\u00e2u r\u1ed9ng, t\u01b0 duy m\u1ea1ch l\u1ea1c r\u00f5 r\u00e0ng, bi\u1ebft c\u00e1ch vi\u1ebft n\u1ed9i dung 1 c\u00e1ch h\u1eefu \u00edch v\u00e0 h\u1ea5p d\u1eabn ng\u01b0\u1eddi \u0111\u1ecdc v\u00e0o b\u00e0i vi\u1ebft c\u1ee7a m\u00ecnh.<\/li>\n<li>Thu\u00ea ng\u01b0\u1eddi vi\u1ebft: N\u1ebfu ko c\u00f3 \u0111\u1ee7 th\u1eddi gian \u0111\u1ec3 ch\u0103m s\u00f3c content th\u01b0\u1eddng xuy\u00ean, ch\u00fang ta c\u00f3 th\u1ec3 thu\u00ea \u0111\u1ed9i ng\u0169 copywriting chuy\u00ean nghi\u1ec7p ho\u1eb7c <strong><a title=\"cong ty seo\" href=\"http:\/\/pridio.com\" target=\"_blank\">c\u00f4ng ty seo<\/a><\/strong>, h\u1ecd s\u1ebd gi\u00fap ch\u00fang ta vi\u1ec7c x\u00e2y d\u1ef1ng content \u0111\u1ec1u \u0111\u1eb7n h\u00e0ng ng\u00e0y v\u1edbi ch\u1ea5t l\u01b0\u1ee3ng cao. <a title=\"d\u1ecbch v\u1ee5 copywriting\" href=\"http:\/\/pridio.com\/dich-vu-copywriting\/\" target=\"_blank\">D\u1ecbch v\u1ee5 copywriting<\/a> c\u1ee7a PRIDIO ra \u0111\u1eddi do nhu c\u1ea7u c\u1ee7a kh\u00e1ch h\u00e0ng c\u1ea7n ch\u0103m s\u00f3c website c\u1ee7a h\u1ecd k\u1ef9 l\u01b0\u1ee1ng h\u01a1n v\u1ec1 m\u1eb7t n\u1ed9i dung.<\/li>\n<\/ul>\n<p><em>&#8220;Google s\u1ebd y\u00eau th\u00edch website c\u1ee7a b\u1ea1n n\u1ebfu m\u1ecdi ng\u01b0\u1eddi y\u00eau th\u00edch website c\u1ee7a b\u1ea1n tr\u01b0\u1edbc&#8221;<\/em>. Ng\u01b0\u1eddi vi\u1ebft n\u1ed9i dung gi\u1ecfi ch\u01b0a ch\u1eafc \u0111\u00e3 l\u00e0m SEO gi\u1ecfi, nh\u01b0ng ng\u01b0\u1eddi l\u00e0m SEO gi\u1ecfi th\u00ec ph\u1ea3i c\u1ea7n vi\u1ebft n\u1ed9i dung th\u1eadt t\u1ed1t, v\u00ec v\u1eady \u0111\u1ec3 <strong><a title=\"lam seo\" href=\"http:\/\/pridio.com\/lam-seo\" target=\"_blank\">l\u00e0m SEO<\/a><\/strong> tr\u01b0\u1edbc h\u1ebft c\u00e1c b\u1ea1n n\u00ean t\u1eadp th\u00e0nh 1 copywriter th\u00e0nh th\u1ea1o nh\u00e9.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>3. Ph\u00e2n t\u00edch \u0111\u1ed1i th\u1ee7 c\u1ea1nh tranh SEO l\u00e0 1 cu\u1ed9c \u0111ua, v\u00e0 ch\u00fang ta ph\u1ea3i c\u1ea1nh tranh v\u1edbi r\u1ea5t nhi\u1ec1u \u0111\u1ed1i th\u1ee7 kh\u00e1c. C\u1ed5 nh\u00e2n c\u00f3 c\u00e2u: &#8220;Bi\u1ebft ng\u01b0\u1eddi bi\u1ebft ta, tr\u0103m tr\u1eadn tr\u0103m th\u1eafng&#8221; \u0111\u1ec3 n\u00f3i l\u00ean s\u1ef1&#8230;<\/p>\n","protected":false},"author":16,"featured_media":2859,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[74,237],"class_list":["post-2854","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-kien-thuc","category-seo-du-an","tag-lam-seo","tag-seo-copywriting"],"acf":[],"_links":{"self":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts\/2854","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/comments?post=2854"}],"version-history":[{"count":0,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts\/2854\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/media\/2859"}],"wp:attachment":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/media?parent=2854"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/tags?post=2854"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}