{"id":2393,"date":"2013-01-02T21:28:51","date_gmt":"2013-01-02T14:28:51","guid":{"rendered":"http:\/\/pridio.com\/?p=2393"},"modified":"2013-01-19T15:42:44","modified_gmt":"2013-01-19T08:42:44","slug":"dau-hieu-links-trong-phan-tich-website","status":"publish","type":"post","link":"https:\/\/pridio.com\/en\/kien-thuc\/seo-du-an\/dau-hieu-links-trong-phan-tich-website\/","title":{"rendered":"D\u1ea5u hi\u1ec7u links trong ph\u00e2n t\u00edch Website"},"content":{"rendered":"

\u0110\u1ed1i v\u1edbi c\u00e1c b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm thu th\u1eadp d\u1eef li\u1ec7u tr\u00ean web, li\u00ean k\u1ebft l\u00e0 con \u0111\u01b0\u1eddng k\u1ebft n\u1ed1i gi\u1eefa c\u00e1c website. S\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 \u00a0ph\u00e2n t\u00edch c\u00e1c li\u00ean k\u1ebft, b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm c\u00f3 th\u1ec3 t\u00ecm hi\u1ec3u c\u00e1c.\u00a0
\n<\/a>website li\u00ean k\u1ebft v\u1edbi nhau nh\u01b0 th\u1ebf n\u00e0o v\u00e0 b\u1eb1ng c\u00e1ch n\u00e0o. K\u1ec3 t\u1eeb cu\u1ed1i nh\u1eefng n\u0103m 1990, c\u00e1c li\u00ean k\u1ebft \u0111\u00e3 \u0111\u01b0\u1ee3c coi nh\u01b0 vai tr\u00f2 quy\u1ebft \u0111\u1ecbnh website n\u00e0o quan tr\u1ecdng v\u00e0 \u0111\u01b0\u1ee3c \u01b0a chu\u1ed9ng. C\u00e1c b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm t\u1ef1 ch\u00fang bi\u1ebfn c\u00e1c \u1ee9ng d\u1ee5ng d\u1eef li\u1ec7u trong link th\u00e0nh m\u1ed9t t\u00e1c ph\u1ea9m ngh\u1ec7 thu\u1eadt, r\u1ed3i s\u1eed d\u1ee5ng c\u00e1c thu\u1eadt to\u00e1n ph\u1ee9c t\u1ea1p \u0111\u1ec3 \u0111\u00e1nh gi\u00e1 s\u1eafc th\u00e1i c\u1ee7a trang d\u1ef1a tr\u00ean nh\u1eefng th\u00f4ng tin \u0111\u00f3.<\/p>\n

\"thi\u1ebft<\/a><\/p>\n

SEO chuy\u00ean nghi\u1ec7p \u0111\u00f3ng g\u00f3p 1 t\u1ef7 l\u1ec7 \u0111\u00e1ng k\u1ec3 t\u1eeb c\u00e1c thu\u1eadt to\u00e1n c\u1ee7a b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm cho t\u1edbi c\u00e1c y\u1ebfu t\u1ed1 \u0111\u00e1nh gi\u00e1. Th\u00f4ng qua c\u00e1c li\u00ean k\u1ebft, c\u00f4ng c\u1ee5 ph\u00e2n t\u00edch \u0111\u1ed9 ph\u1ed5 bi\u1ebfn c\u1ee7a m\u1ed9t trang website d\u1ef1a tr\u00ean c\u00e1c s\u1ed1 l\u01b0\u1ee3ng v\u00e0 \u0111\u1ed9 ph\u1ed5 bi\u1ebfn c\u1ee7a trang k\u1ebft n\u1ed1i t\u1edbi ch\u00fang, c\u0169ng nh\u01b0 c\u00e1c y\u1ebfu t\u1ed1 kh\u00e1c v\u00ed d\u1ee5 nh\u01b0: \u0111\u1ed9 tin c\u1eady, spam, v\u00e0 m\u1ee9c\u00a0 uy t\u00edn. C\u00e1c trang web \u0111\u00e1ng tin c\u1eady c\u00f3 xu h\u01b0\u1edbng li\u00ean k\u1ebft t\u1edbi c\u00e1c web \u0111\u00e1ng tin c\u1eady kh\u00e1c, trong khi c\u00e1c sites b\u1ecb spam nh\u1eadn \u0111\u01b0\u1ee3c r\u1ea5t \u00edt c\u00e1c links t\u1eeb c\u00e1c ngu\u1ed3n \u0111\u00e1ng tin c\u1eady. C\u00e1c m\u00f4 h\u00ecnh uy t\u00edn, \u0111\u01b0\u1ee3c m\u1eb7c nhi\u00ean c\u00f4ng nh\u1eadn trong c\u00e1c thu\u1eadt to\u00e1n Hilltop, g\u1ee3i \u00fd r\u1eb1ng c\u00e1c li\u00ean k\u1ebft l\u00e0 m\u1ed9t c\u00e1ch r\u1ea5t h\u1eefu hi\u1ec7u \u0111\u1ec3 nh\u1eadn di\u1ec7n c\u00e1c n\u1ed9i dung c\u00f3 \u0111\u1ed9 tin c\u1eady cao trong m\u1ed9t m\u00f4i tr\u01b0\u1eddng cho tr\u01b0\u1edbc.\u00a0<\/b><\/p>\n

\"d\u1ecbch<\/a><\/b><\/h2>\n

S\u1eed d\u1ee5ng b\u1edfi c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm<\/b><\/h2>\n

Tr\u01b0\u1edbc khi b\u1eaft \u0111\u1ea7u x\u00e2y d\u1ef1ng m\u1ed9t link, c\u1ea7n hi\u1ec3u c\u00e1c y\u1ebfu t\u1ed1 c\u1ee7a m\u1ed9t li\u00ean k\u1ebft \u0111\u01b0\u1ee3c s\u1eed d\u1ee5ng b\u1edfi c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm c\u0169ng nh\u01b0 c\u00e1c y\u1ebfu t\u1ed1 \u0111\u00f3 \u1ea3nh h\u01b0\u1edfng nh\u01b0 th\u1ebf n\u00e0o \u0111\u1ed1i v\u1edbi \u0111\u00e1nh gi\u00e1 link trong c\u00e1c thu\u1eadt to\u00e1n t\u00ecm ki\u1ebfm. Ch\u00fang t\u00f4i kh\u00f4ng th\u1ec3 bi\u1ebft h\u1ebft t\u1ea5t c\u1ea3 c\u00e1c thu\u1ed9c t\u00ednh \u0111\u00e1nh gi\u00e1 b\u1edfi c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, tuy nhi\u00ean th\u00f4ng qua vi\u1ec7c ph\u00e2n t\u00edch m\u1ed9t s\u1ed1 \u1ee9ng d\u1ee5ng v\u00e0 c\u00e1c b\u00e1o c\u00e1o t\u1ea1i h\u1ed9i th\u1ea3o li\u00ean quan t\u1edbi vi\u1ec7c thu th\u1eadp th\u00f4ng tin, c\u1ed9ng v\u1edbi kinh nghi\u1ec7m v\u00e0 th\u1eed nghi\u1ec7m, ch\u00fang ta c\u00f3 th\u1ec3 r\u00fat ra m\u1ed9t s\u1ed1 gi\u1ea3 \u0111\u1ecbnh kh\u00f4n ngoan. D\u01b0\u1edbi \u0111\u00e2y l\u00e0 danh s\u00e1ch c\u00e1c y\u1ebfu t\u1ed1 \u0111\u00e1ng ch\u00fa \u00fd v\u00e0 xem x\u00e9t. T\u1ea5t c\u1ea3 c\u00e1c v\u1ea5n \u0111\u1ec1 n\u00e0y, v\u00e0 nhi\u1ec1u h\u01a1n n\u1eefa, \u0111\u1ec1u \u0111\u01b0\u1ee3c xem x\u00e9t k\u1ef9 l\u01b0\u1ee1ng b\u1edfi c\u00e1c chuy\u00ean gia SEO khi \u0111o l\u01b0\u1eddng gi\u00e1 tr\u1ecb c\u1ee7a link v\u00e0 th\u00f4ng tin v\u1ec1 links c\u1ee7a m\u1ed9t site.<\/p>\n

\u0110\u1ed9 ph\u1ed5 bi\u1ebfn to\u00e0n c\u1ea7u<\/b>.<\/h2>\n

M\u1ed9t site c\u00e0ng quan tr\u1ecdng v\u00e0 c\u00e0ng \u0111\u01b0\u1ee3c \u01b0a th\u00edch- ph\u1ed5 bi\u1ebfn th\u00ec links t\u1eeb site \u0111\u00f3 c\u00e0ng t\u00e1c \u0111\u1ed9ng t\u1edbi c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm. Nh\u1eadn \u0111\u01b0\u1ee3c nhi\u1ec1u li\u00ean k\u1ebft n\u1ed9i \u0111\u1ecba, c\u00f3 ch\u1ee7 \u0111\u1ec1 c\u1ee5 th\u1ec3 th\u00ec r\u1ea5t t\u1ed1t, nh\u01b0ng \u0111\u1ed3ng th\u1eddi \u0111\u1ec3 t\u00ecm ki\u1ebfm \u0111\u01b0\u1ee3c s\u1ef1 tin c\u1eady v\u00e0 uy t\u00edn v\u1edbi c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm th\u00ec b\u1ea1n c\u0169ng c\u1ea7n s\u1ef1 gi\u00fap \u0111\u1ee1 c\u1ee7a c\u00e1c \u0111\u1ed1i t\u00e1c c\u00f3 \u1ea3nh h\u01b0\u1edfng l\u1edbn.<\/p>\n

\u0110\u1ed9 ph\u1ed5 bi\u1ebfn \u1edf m\u1ed9t l\u0129nh v\u1ef1c c\u1ee5 th\u1ec3\/ \u201clocal\u201d.<\/b><\/h2>\n

Kh\u00e1i ni\u1ec7m s\u1ef1 ph\u1ed5 bi\u1ebfn \u201c\u1edf m\u1ed9t l\u0129nh v\u1ef1c c\u1ee5 th\u1ec3 (Local)\u201d (\u0111\u01b0\u1ee3c \u0111\u01b0a ra \u0111\u1ea7u ti\u00ean b\u1edfi c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm Teoma) cho r\u1eb1ng c\u00e1c links t\u1eeb c\u00e1c site c\u00f9ng trong m\u1ed9t l\u0129nh v\u1ef1c c\u1ee5 th\u1ec3 th\u00ec c\u00f3 nhi\u1ec1u \u1ea3nh h\u01b0\u1edfng h\u01a1n l\u00e0 links t\u1eeb c\u00e1c sites chung chung c\u00f3 n\u1ed9i dung kh\u00e1c.<\/p>\n

Anchor text.<\/b><\/h2>\n

M\u1ed9t trong nh\u1eefng t\u00edn hi\u1ec7u m\u1ea1nh nh\u1ea5t \u0111\u01b0\u1ee3c c\u00f4ng c\u1ee5 b\u1ea3ng x\u1ebfp h\u1ea1ng s\u1eed d\u1ee5ng l\u00e0 \u201canchor text\u201d. N\u1ebfu c\u00f3 h\u00e0ng ch\u1ee5c c\u00e1c li\u00ean k\u1ebft tr\u1ecf \u0111\u1ebfn m\u1ed9t trang v\u1edbi c\u00f9ng t\u1eeb kho\u00e1 trang \u0111\u00f3 c\u00f3 kh\u1ea3 n\u0103ng cao \u0111\u1ec3 \u0111\u1ea1t th\u1ee9 h\u1ea1ng t\u1ed1t cho c\u1ee5m t\u1eeb h\u01b0\u1edbng \u0111\u1ebfn trong \u201canchor text\u201d. B\u1ea1n c\u00f3 th\u1ec3 xem c\u00e1c v\u00ed d\u1ee5 li\u00ean quan v\u1edbi c\u00e1c t\u00ecm ki\u1ebfm nh\u01b0 \u201cclick here\u201d v\u00e0 \u201cleave\u201d, nh\u1eefng v\u1ecb tr\u00ed m\u00e0 k\u1ebft qu\u1ea3 x\u1ebfp h\u1ea1ng ch\u1ec9 d\u1ef1a v\u00e0o \u201canchor text\u201d c\u1ee7a links b\u00ean trong.<\/p>\n

\u00a0X\u1ebfp h\u1ea1ng tin c\u1eady<\/b><\/h2>\n

\u0110\u1ec3 lo\u1ea1i b\u1ecf s\u1ed1 l\u01b0\u1ee3ng kh\u1ed5ng l\u1ed3 spam (g\u1ea7n nh\u01b0 60% s\u1ed1 trang web), c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm s\u1eed d\u1ee5ng h\u1ec7 th\u1ed1ng \u0111\u1ec3 \u0111o l\u01b0\u1eddng \u0111\u1ed9 tin c\u1eady, d\u1ef1a ch\u1ee7 y\u1ebfu v\u00e0o \u0111\u1ed3 th\u1ecb link. \u0110\u1eb7t \u0111\u01b0\u1ee3c link t\u1ea1i c\u00e1c domain c\u00f3 \u0111\u1ed9 tin c\u1eady cao c\u00f3 th\u1ec3 l\u00e0m t\u0103ng nhanh g\u00eda tr\u1ecb c\u00e1c bi\u1ebfn x\u1ebfp h\u1ea1ng.<\/p>\n

V\u00f9ng li\u00ean k\u1ebft l\u00e2n c\u1eadn<\/b><\/h2>\n

\"blog\"<\/a><\/p>\n

Trong r\u1ea5t nhi\u1ec1u t\u00e0i li\u1ec7u v\u1ec1 ph\u00e1t hi\u1ec7n spam v\u00e0 l\u1ea5y th\u00f4ng tin, vi\u1ec7c s\u1eed d\u1ee5ng c\u00e1c sites link t\u1edbi m\u1ed9t domain c\u0169ng nh\u01b0 c\u00e1c site m\u00e0 domain links t\u1edbi c\u00f3 vai tr\u00f2 quan tr\u1ecdng trong vi\u1ec7c ph\u00e1t hi\u1ec7n v\u00e0 l\u1ecdc spam. V\u00ec th\u1ebf, c\u1ea7n c\u1ea9n th\u1eadn l\u1ef1a chon nh\u1eefng sites b\u1ea1n link t\u1edbi c\u0169ng nh\u01b0 c\u00e1c site b\u1ea1n c\u1ed1 g\u1eafng \u0111\u1eb7t links\u00a0 \u1edf \u0111\u00f3.<\/p>\n","protected":false},"excerpt":{"rendered":"

\u0110\u1ed1i v\u1edbi c\u00e1c b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm thu th\u1eadp d\u1eef li\u1ec7u tr\u00ean web, li\u00ean k\u1ebft l\u00e0 con \u0111\u01b0\u1eddng k\u1ebft n\u1ed1i gi\u1eefa c\u00e1c website. S\u1eed d\u1ee5ng c\u00f4ng c\u1ee5 \u00a0ph\u00e2n t\u00edch c\u00e1c li\u00ean k\u1ebft, b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm c\u00f3 th\u1ec3 t\u00ecm hi\u1ec3u…<\/p>\n","protected":false},"author":16,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[207,69],"class_list":["post-2393","post","type-post","status-publish","format-standard","hentry","category-seo-du-an","tag-cach-dat-link","tag-thiet-ke-web"],"acf":[],"_links":{"self":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts\/2393","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/comments?post=2393"}],"version-history":[{"count":0,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts\/2393\/revisions"}],"wp:attachment":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/media?parent=2393"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/tags?post=2393"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}