{"id":2056,"date":"2012-11-14T16:30:06","date_gmt":"2012-11-14T09:30:06","guid":{"rendered":"http:\/\/pridio.com\/?p=2056"},"modified":"2012-11-14T16:30:41","modified_gmt":"2012-11-14T09:30:41","slug":"cach-google-bot-di-chuyen","status":"publish","type":"post","link":"https:\/\/pridio.com\/en\/kien-thuc\/seo-du-an\/cach-google-bot-di-chuyen\/","title":{"rendered":"C\u00e1ch google Bot di chuy\u1ec3n"},"content":{"rendered":"

C\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm gi\u1edbi h\u1ea1n trong c\u00e1ch Google bot di chuy\u1ec3n qua trang web v\u00e0 di\u1ec5n gi\u1ea3i ph\u1ea7n n\u1ed9i dung \u0111\u1ec3 t\u1eadp h\u1ee3p v\u00e0 hi\u1ec3n th\u1ecb ra c\u00e1c k\u1ebft qu\u1ea3. Trong ph\u1ea7n h\u01b0\u1edbng d\u1eabn n\u00e0y, ch\u00fang t\u00f4i s\u1ebd t\u1eadp trung v\u00e0o nh\u1eefng m\u1ea3ng k\u1ef9 thu\u1eadt c\u1ee5 th\u1ec3 trong vi\u1ec7c x\u00e2y d\u1ef1ng (ho\u1eb7c s\u1eeda \u0111\u1ed5i) trang web \u0111\u1ec3 ch\u00fang \u0111\u01b0\u1ee3c c\u1ea5u tr\u00fac ho\u00e1 m\u1ed9t c\u00e1ch t\u1ed1i \u01b0u cho c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm v\u00e0 l\u01b0\u1ee3ng ng\u01b0\u1eddi truy c\u1eadp.<\/strong><\/p>\n

\"d\u1ecbch<\/a><\/p>\n

\u00a0\u0110\u00e2y l\u00e0 m\u1ed9t ph\u1ea7n \u0111\u1eb7c bi\u1ec7t trong b\u1ed9 h\u01b0\u1edbng d\u1eabn \u0111\u1ec3 chia s\u1ebb v\u1edbi l\u1eadp tr\u00ecnh vi\u00ean, c\u00e1c k\u1ef9 s\u01b0 c\u00f4ng ngh\u1ec7 th\u00f4ng tin v\u00e0 nh\u00e0 thi\u1ebft k\u1ebf \u0111\u1ec3 t\u1ea5t c\u1ea3 c\u00e1c b\u00ean li\u00ean quan t\u1edbi vi\u1ec7c x\u00e2y d\u1ef1ng trang c\u00f3 th\u1ec3 l\u00ean k\u1ebf ho\u1ea1ch v\u00e0 ph\u00e1t tri\u1ec3n m\u1ed9t website th\u00e2n thi\u1ec7n v\u1edbi c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm.<\/p>\n

I. N\u1ed9i dung \u0111\u01b0\u1ee3c ch\u1ec9 m\u1ee5c<\/strong><\/h2>\n

\u0110\u1ec3 \u0111\u01b0\u1ee3c li\u1ec7t k\u00ea trong b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm, n\u1ed9i dung c\u1ee7a b\u1ea1n- t\u00e0i li\u1ec7u c\u00f3 s\u1eb5n d\u00e0nh cho kh\u00e1ch truy c\u1eadp trang c\u1ee7a b\u1ea1n ph\u1ea3i \u0111\u1ecbnh d\u1ea1ng HTML. H\u00ecnh \u1ea3nh, Flash, v\u00e0 Java applet , c\u0169ng nh\u01b0 c\u00e1c n\u1ed9i dung phi v\u0103n b\u1ea3n kh\u00e1c s\u1ebd kh\u00f4ng hi\u1ec3n th\u1ecb \u0111\u1ed1i v\u1edbi c\u00e1c con b\u1ecd t\u00ecm ki\u1ebfm, b\u1ea5t k\u1ec3 s\u1ef1 ti\u1ebfn b\u1ed9 trong c\u00f4ng ngh\u1ec7 thu th\u1eadp d\u1eef li\u1ec7u. C\u00e1c d\u1ec5 nh\u1ea5t \u0111\u1ec3 \u0111\u1ea3m b\u1ea3o r\u1eb1ng nh\u1eefng c\u00e2u ch\u1eef b\u1ea1n tr\u00ecnh b\u00e0y cho ng\u01b0\u1eddi xem s\u1ebd hi\u1ec3n th\u1ecb \u0111\u1ed1i v\u1edbi c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm l\u00e0 \u0111\u1eb7t n\u00f3 trong d\u1ea1ng v\u0103n b\u1ea3n HTML tr\u00ean trang web. Tuy nhi\u00ean, c\u0169ng c\u00f3 nh\u1eefng ph\u01b0\u01a1ng ph\u00e1p ti\u00ean ti\u1ebfn h\u01a1n \u00a0cho nh\u1eefng ng\u01b0\u1eddi c\u00f3 nhu c\u1ea7u v\u1edbi vi\u1ec7c \u0111\u1ecbnh d\u1ea1ng hay phong c\u00e1ch hi\u1ec3n th\u1ecb h\u00ecnh \u1ea3nh.<\/p>\n

\"d\u1ecbch<\/p>\n

B\u00e2y gi\u1edd, h\u00e3y ki\u1ec3m tra l\u1ea1i m\u1ed9t v\u00e0i c\u00f4ng c\u1ee5<\/strong><\/h3>\n

H\u1ea7y h\u1ebft c\u00e1c website kh\u00f4ng g\u1eb7p nh\u1eefng v\u1ea5n \u0111\u1ec1 r\u00f5 r\u00e0ng v\u1edbi n\u1ed9i dung \u0111\u01b0\u1ee3c ch\u1ec9 m\u1ee5c, nh\u01b0ng vi\u1ec7c ki\u1ec3m tra l\u1ea1i c\u0169ng kh\u00e1 c\u1ea7n thi\u1ebft. B\u1eb1ng c\u00e1ch s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 nh\u01b0 Google\u2019s cache, SEO-browser.com, Mozbar ho\u1eb7c Yellowpipe, b\u1ea1n c\u00f3 th\u1ec3 th\u1ea5y nh\u1eefng ph\u1ea7n trong n\u1ed9i dung c\u1ee7a b\u1ea1n hi\u1ec3n th\u1ecb ho\u1eb7c \u0111\u01b0\u1ee3c c\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm tr\u1ecf \u0111\u1ebfn.<\/p>\n

\"Wordpress<\/a><\/p>\n

Whoa! \u0110\u00e2y l\u00e0 th\u1ee9 ch\u00fang ta nh\u00ecn th\u1ea5y.<\/strong><\/p>\n

S\u1eed d\u1ee5ng c\u00e1c t\u00ednh n\u0103ng c\u1ee7a Google cache, ch\u00fang ta c\u00f3 th\u1ec3 th\u1ea5y, \u0111\u1ed1i v\u1edbi c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm, trang ch\u1ee7\u00a0 JugglingPandas.com ch\u1ec9 l\u00e0 m\u1ed9t \u0111\u01b0\u1eddng link t\u1edbi m\u1ed9t trang kh\u00e1c. \u0110i\u1ec1u n\u00e0y kh\u00f4ng t\u1ed1t v\u00ec n\u00f3 kh\u00f3 c\u00f3 th\u1ec3 m\u00f4 t\u1ea3 m\u1ed1i li\u00ean quan.<\/p>\n

\"c\u00f4ng<\/a><\/p>\n

That\u2019s a lot of monkeys<\/strong> – <\/strong>\u00a0ch\u1ec9 c\u00f3 \u0111o\u1ea1n v\u0103n b\u1ea3n \u0111\u1ea7u trang.<\/p>\n

V\u1eady nh\u1eefng th\u1ee9 hay ho \u0111i \u0111\u00e2u r\u1ed3i?<\/p>\n

Nh\u1edd Google cache, ch\u00fang ta c\u00f3 th\u1ec3 th\u1ea5y trang web l\u00e0 m\u1ed9t v\u00f9ng \u0111\u1ea5t c\u1eb1n c\u1ed7i. Th\u1eadm ch\u00ed kh\u00f4ng c\u00f3 \u0111o\u1ea1n v\u0103n b\u1ea3n n\u00e0o cho ch\u00fang ta bi\u1ebft r\u1eb1ng trang n\u00e0y ch\u1ee9a Axe Battling Monkeys. Trang n\u00e0y \u0111\u01b0\u1ee3c x\u00e2y d\u1ef1ng ho\u00e0n to\u00e0n b\u1edfi Flash, nh\u01b0ng ti\u1ebfc r\u1eb1ng \u0111i\u1ec1u n\u00e0y c\u00f3 ngh\u0129a l\u00e0 c\u00e1c b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm kh\u00f4ng th\u1ec3 ch\u1ec9 m\u1ee5c b\u1ea5t k\u1ef3 \u0111o\u1ea1n n\u1ed9i dung v\u0103n b\u1ea3n n\u00e0y, v\u00e0 th\u00e2m ch\u00ed c\u1ea3 c\u00e1c \u0111\u01b0\u1eddng link d\u1eabn t\u1edbi c\u00e1c tr\u00f2 ch\u01a1i.<\/p>\n

N\u1ebfu nh\u01b0 b\u1ea1n t\u00f2 m\u00f2 v\u1ec1 nh\u1eefng c\u1ee5m t\u1eeb, \u0111o\u1ea1n v\u0103n m\u00e0 c\u00f4ng c\u1ee5 nh\u00ecn th\u1ea5y tr\u00ean m\u1ed9t trang web, ch\u00fang ta c\u00f3 m\u1ed9t c\u00f4ng c\u1ee5 ti\u1ec7n l\u1ee3i g\u1ecdi l\u00e0 \u201cTerm extractor\u201d \u2013gi\u00fap hi\u1ec3n th\u1ecb nh\u1eefng \u0111o\u1ea1n v\u0103n b\u1ea3n \u0111\u00f3 theo th\u1ee9 t\u1ef1. Tuy nhi\u00ean, s\u1ebd l\u00e0 s\u00e1ng su\u1ed1t n\u1ebfu b\u1ea1n ki\u1ec3m tra c\u1ea3 n\u1ed9i dung v\u0103n b\u1ea3n \u0111\u1ed3ng th\u1eddi s\u1eed d\u1ee5ng c\u00e1c c\u00f4ng c\u1ee5 nh\u01b0 SEO Browser \u0111\u1ec3 ki\u1ec3m tra l\u1ea1i xem nh\u1eefng trang b\u1ea1n \u0111ang x\u00e2y d\u1ef1ng c\u00f3 hi\u1ec3n th\u1ecb v\u1edbi c\u00e1c b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm kh\u00f4ng. R\u1ea5t kh\u00f3 \u0111\u1ec3 \u0111\u01b0\u1ee3c x\u1ebfp h\u1ea1ng n\u1ebfu nh\u01b0 b\u1ea1n th\u1eadm ch\u00ed kh\u00f4ng xu\u1ea5t hi\u1ec7n trong d\u1eef li\u1ec7u v\u1ec1 c\u00e1c t\u1eeb kho\u00e1 trong b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm.<\/p>\n

II. C\u1ea5u tr\u00fac links\u00a0 thu\u1eadn ti\u1ec7n \u00a0cho Googlebot.<\/strong><\/h2>\n

B\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm c\u1ea7n xem n\u1ed9i dung \u0111\u1ec3 li\u1ec7t k\u00ea c\u00e1c trang trong danh m\u1ee5c t\u1eeb kho\u00e1 kh\u1ed5ng l\u1ed3 c\u1ee7a n\u00f3. Ch\u00fang c\u0169ng ph\u1ea3i ti\u1ebfp c\u1eadn \u0111\u01b0\u1ee3c v\u1edbi m\u1ed9t c\u1ea5u tr\u00fac link \u201cd\u1ec5 b\u00f2\u201d- th\u1ee9 cho ph\u00e9p con b\u1ecd s\u1eed d\u1ee5ng c\u00e1c \u0111\u01b0\u1eddng d\u1eabn trong m\u1ed9t trang web \u0111\u1ec3 t\u00ecm ra t\u1ea5t c\u1ea3 c\u00e1c trang tr\u00ean site \u0111\u00f3. H\u00e0ng tr\u0103m ng\u00e0n sites ph\u1ea1m v\u00e0o sai l\u1ea7m nghi\u00eam tr\u1ecdng khi \u0111\u1ec3 \u1ea9n ho\u1eb7c l\u00e0m r\u1ed1i c\u00f4ng c\u1ee5 \u0111i\u1ec1u h\u01b0\u1edbng khi\u1ebfn cho b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm r\u1ea5t kh\u00f3 ti\u1ebfp c\u1eadn, \u0111\u1ed3ng th\u1eddi l\u00e0m gi\u1ea3m kh\u1ea3 n\u0103ng c\u00e1c trang web c\u1ee7a h\u1ecd \u0111\u01b0\u1ee3c li\u1ec7t v\u00e0o danh s\u00e1ch t\u00ecm ki\u1ebfm c\u1ee7a b\u1ed9 m\u00e1y t\u00ecm ki\u1ebfm. D\u01b0\u1edbi \u0111\u00e2y, ch\u00fang t\u00f4i m\u00f4 t\u1ea3 l\u1ea1i v\u1ea5n \u0111\u1ec1 nh\u01b0 sau:<\/p>\n

\"d\u1ecbch<\/p>\n

Trong v\u00ed d\u1ee5 tr\u00ean, con nh\u1ec7n c\u1ee7a Google b\u00f2 \u0111\u1ebfn trang A v\u00e0 th\u1ea5y \u0111\u01b0\u1eddng link t\u1edbi trang B v\u00e0 E. Tuy nhi\u00ean, m\u1eb7c d\u00f9 trang C v\u00e0 D c\u00f3 th\u1ec3 l\u00e0 c\u00e1c trang quan tr\u1ecdng trong site, con nh\u1ec7n c\u0169ng kh\u00f4ng c\u00f3 \u0111\u01b0\u1eddng \u0111\u1ec3 \u0111i \u0111\u1ebfn n\u00f3, hay th\u1eadm ch\u00ed bi\u1ebft r\u1eb1ng n\u00f3 t\u1ed3n t\u1ea1i, v\u00ec kh\u00f4ng c\u00f3 link ch\u1ec9 t\u1edbi nh\u1eefng trang \u0111\u00f3. V\u1ec1 ph\u00eda Google, d\u00f9 \u0111\u1eb7t nh\u1eefng t\u1eeb kho\u00e1 th\u00edch h\u1ee3p, nh\u1eefng bi\u1ec7n ph\u00e1p marketing th\u00f4ng minh c\u0169ng kh\u00f4ng t\u1ea1o ra s\u1ef1 kh\u00e1c bi\u1ec7t n\u1ebfu nh\u01b0 nh\u1eefng con nhi\u1ec7n \u0111\u00f3 kh\u00f4ng th\u1ec3 \u0111i t\u1edbi c\u00e1c trang \u0111\u00f3 ngay t\u1eeb \u0111\u1ea7u.<\/p>\n","protected":false},"excerpt":{"rendered":"

C\u00e1c c\u00f4ng c\u1ee5 t\u00ecm ki\u1ebfm gi\u1edbi h\u1ea1n trong c\u00e1ch Google bot di chuy\u1ec3n qua trang web v\u00e0 di\u1ec5n gi\u1ea3i ph\u1ea7n n\u1ed9i dung \u0111\u1ec3 t\u1eadp h\u1ee3p v\u00e0 hi\u1ec3n th\u1ecb ra c\u00e1c k\u1ebft qu\u1ea3. Trong ph\u1ea7n h\u01b0\u1edbng d\u1eabn n\u00e0y, ch\u00fang t\u00f4i s\u1ebd…<\/p>\n","protected":false},"author":16,"featured_media":2067,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"tags":[175,177,176],"class_list":["post-2056","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-seo-du-an","tag-cach-google-bot-di-chuyen","tag-google-bot-la-gi","tag-toi-uu-cho-google-bot"],"acf":[],"_links":{"self":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts\/2056","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/users\/16"}],"replies":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/comments?post=2056"}],"version-history":[{"count":0,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/posts\/2056\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/media\/2067"}],"wp:attachment":[{"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/media?parent=2056"}],"wp:term":[{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/pridio.com\/en\/wp-json\/wp\/v2\/tags?post=2056"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}